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Title Marketing and finance : creating shareholder value / Malcolm McDonald, Brian D. Smith, Keith Ward.
Author McDonald, Malcolm
Published Chichrster, West Sussex : John Wiley & Sons, 2013
Detail xxiii, 253p. : ill. ; 25 cm
Subject
 
 
 
 
 
Added Author Smith, Brian D (Brian David) 1961-, Jt.auth
  Ward, Keith 1949-, Jt.auth
Source Types Book
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